Heidelberg USA is partnering with Ricoh to give back and raise awareness at PRINTING United. For every badge scan in Booth 10143, Heidelberg USA will donate $1.00 to the Breast Cancer Research Foundation (BCRF) whose mission is to prevent and cure breast cancer by advancing the world's most promising research. BCRF has raised more than half a billion dollars for lifesaving research since it was founded in 1993 by Evelyn H. Lauder. Additionally, for every badge scanned at Ricoh’s Booth 7001, a charitable donation will be made to its long-standing partner, the Wounded Warrior Project® (WWP), which supports wounded military veterans and service members.
As October is Breast Cancer Awareness month, Heidelberg is asking PRINTING United attendees to wear pink on Wednesday, October 23 to show their support and visit its booth to donate to BCRF.
More from Heidelberg at the Show
Heidelberg will also showcase its scalable solutions through an application gallery in its booth. The application gallery features products produced for a microbrewery, Reformation Brewery, located in Woodstock, Georgia – a few miles from Heidelberg’s North American headquarters. The products on display were produced using only Heidelberg solutions and showcase a range of products from commercial marketing materials to beer labels to bottle carriers and other packaging. The goal of the application gallery is to highlight Heidelberg solutions across all segments, for any run length, and any size business.
An overview of Heidelberg’s scalable solutions, an update on Heidelberg’s digitization strategy along with a drupa 2020 preview will be presented at Heidelberg’s press conference at PRINTING United, which will be held at 9:00AM Central on October 23, 2019 at the Kay Bailey Hutchison Convention Center in Room D220. Heidelberg’s press conference will be led by President of Heidelberg Americas, Felix Mueller and Chief Marketing Officer of Heidelberg’s Digital Unit, Sonja Mechling.
www.heidelberg.com