WIFAG-Polytype Technologies AG (Fribourg, Switzerland) is strengthening its sales team once again: Michael Steggemann (42) has been Head of Sales Digital Printing since March 1, 2015. As such, he is in charge of marketing innovative digital printing solutions made by the Swiss manufacturer.
Steggemann's regular place of work is at the German subsidiary WIFAG-Polytype GmbH (Hamburg). From there, he attends mostly to the needs of customers in the flexible packaging segment of the market. Steggemann was a much-sought-after discussion partner already at the wifag//polytype stand at the ICE Europe in Munich. That is because the solutions of this Swiss manufacturer precisely meet the needs of packaging printing.
Many producers are just waiting for intelligent solutions that allow them to respond economically to the trend toward smaller runs for flexible packaging. Two major pluses of WIFAG-Polytype are the food compatibility it offers for its water-based inkjet digital printing solutions and the extensive expertise it has in developing individual, cost-effective paint and primer solutions.
Michael Steggemann has more than 13 years of experience in selling machines and semi-consumables for flexography. He worked for the Flint Group and for more than seven years for Bobst, among others.
Ernst Meier, Head of Sales at WIFAG-Polytype Technologies AG:
"Michael Steggemann brings with him the ideal combination of a technical background and market expertise. That means he can draw on the unique possibilities at wifag//polytype to implement successful applications in collaboration with the customers and with the development teams in Fribourg, Switzerland and Hamburg, Germany."
www.wifag-polytype.com