Frost & Sullivan is proud to announce the launch of its new e-book that outlines impactful megatrends in Asia Pacific for businesses to leverage for strategic growth.
The e-book titled, "Top Growth Opportunities Sparked by Megatrends and Asia's Economic Surge: Capitalizing on Emerging Megatrends to Supercharge Growth," highlights key transformations, including:
Digital Dominance and Economic Power: With Asia identified as the home to 50% of the world's internet users, it is set to contribute 50% of global gross domestic product (GDP) and drive 40% of global consumption by 2040, highlighting its role as a key economic and digital hub.
Gen-Z and Generation Alpha Influence: Powerful questions on how the generation will transform tomorrow’s workforce through digital-first customer experiences will and hyper-personalization.
Virtual Innovation and Business Dynamics: By 2040, Generation Alpha's preference for virtual worlds and gamification will transform business models and workplaces, providing businesses with opportunities to innovate their operations, products, and services.
"Our clients across various sectors and countries have found these megatrends invaluable for generating growth opportunities in the mid to long term. These trends often serve as the starting point for brainstorming sessions to define future strategies," said Frost & Sullivan’s Managing Director, APAC and Partner, Shivaji Das.
“Mega Trends 2040 renders an understanding of core trends which will drive growth opportunities and exemplifies a suite of mechanisms that translate trends into optimal growth potential acting as innovation fuel to drive new ideation and support existing initiatives,” said Malabika Mandal Ray, Research Manager at Frost & Sullivan.
Extracted from Frost & Sullivan’s Megatrends in 2040 report, the e-book enlists transformations and offers an opportunity for business leaders in the APAC region to reassess and align their growth strategies for the ever-evolving future.
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