The French packaging market is set to grow at a compound annual growth rate (CAGR) of 1.3% from 94.6 billion units in 2021 to 101.1 billion units in 2026, driven by rigid plastics, forecasts GlobalData, a leading data and analytics company.
GlobalData’s latest report, “France Packaging Market Size, Analysing Key Pack Material (Pack Type, Closure Material and Type, Primary Outer Material and Type), Innovations and Forecast, 2021-2026,” reveals that rigid plastics was the most preferred packaging material in France with a share of 41.1% in 2021. This was followed by flexible packaging and glass with shares of 26.4% and 12.9%, respectively.
Srimoyee Nath, Consumer Analyst at GlobalData, comments: “As consumer awareness about environmental hazards caused by packaging waste increases, they are seeking packaging solutions that are sustainable as well as convenient, thus forcing CPG companies to modify their product packages, accordingly.”
Low cost and light weight features are expected to contribute to the significant growth of rigid plastics. Furthermore, easy and convenient storage offered by the packaging material will also support its usage. Concurrently, rigid metal is anticipated to record the fastest CAGR of 2.7% during 2021-26. Increasing awareness regarding plastic waste and its harmful effects on the environment is likely to increase the use of rigid metal during the forecast period.
Nath continues: “During the forecast period, rigid metal and glass will be the winning packaging materials in terms of growth, with significant use in both non-alcoholic and alcoholic beverages industries. Their recycling properties along with premium quality will attract consumers seeking sustainable as well as upscale packaging solutions.”
According to the report, the food industry in France is the primary user of packaging materials with 59.5% share in 2021. Within the food industry, rigid plastics was the most widely used pack material, followed by flexible packaging. The non-alcoholic beverages industry was the second-largest user of packaging materials in the country.
In terms of sectors, dairy & soy food was the largest user within food, while beer & cider dominated packaging material usage within alcoholic beverages. The personal hygiene sector within the cosmetics & toiletries industry was the largest user of packaging materials.
Nath concludes: “Consumers are looking for product packages that are economical, portable, and lightweight. This is increasing the use of rigid plastics and flexible packaging. However, growing environmental concerns are putting pressure on manufacturers to reduce their plastic usage, forcing them to switch to more sustainable formats such as rigid metal and glass. At the same time, the increase in out-of-home activities after COVID-19 is again boosting on-the-go pack formats.”
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