Increasing automobile sales and rising construction activity to propel growth in Saudi Arabia window films market
According to the recently published TechSci Research report "Saudi Arabia Window Films Market Forecast & Opportunities, 2020", the window films market in Saudi Arabia is estimated to cross US$ 84 million in 2015. Growth in the market is anticipated on account of increasing privacy concerns, rising purchasing power and growing automotive sales in the country. Moreover, Saudi Arabian government is planning to pass an act that would allow the country's women to drive in the coming years. This move is expected to boost automobile sales, and thereby the demand for window films in the country. Furthermore, demand for window films continues to rise in the country as Saudi Arabia faces extreme climatic conditions, with temperature often shooting up to 50˚C during peak summer.
On account of various advantages offered, window films are categorized into solar control, safety and security, privacy or partition, decoration and specialized window films. Among these window film categories, solar control window films are anticipated to dominate the country's window films market over the next five years on account of their wide acceptance across architecture sector. Region-wise, central region of Saudi Arabia dominated the window films market in 2014, and the region is forecast to maintain its dominance during 2015 - 2020.
"Under Ninth Five Year Development plan, Saudi Arabian government allocated US$ 806 billion for various projects planned in construction and architecture sectors until 2030. With anticipated growth in these aforementioned sectors, demand for window films is also forecast to increase in the coming years. In Saudi Arabia, window films market is 100% import driven with majority of the global companies operating through distributors and dealers. Few of the leading window films brands operating in the country include 3M, Johnson, Madico, V-KOOL, Sun-Gard and LLumar." said Mr. Karan Chechi, Research Director, with TechSci Research, a research based global management consulting firm.