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Palestine: First Speedmaster 52 Installed

Muiad Hadid, Director of the printing press Ramallah Modern Press also invested in a Polar cutting machine

Ramallah Modern Press (RMP) in West Bank recently invested in an all new two colour Heidelberg Speedmaster 52 from Heidelberg plus a Polar cutting machine. The company behind the deal is Heidelberg Jordan Printing Development Co.

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Established in 1962 in Ramallah Modern Press (RMP) is one of the oldest printing presses in Palestine. The company was founded by Farah Hadid and in 1993 his son, Muiad Hadid took over the business. He tried to expand and modernize the operations. Not an easy task in a country where all the businesses have to deal with Israeli occupation. Despite the unfavorable condition in 2006 RMP decided to embrace digital printing by purchasing a Xerox 700 digital printing machine.

RMP is now a thriving commercial printer producing high quality flyers, brochures, folders, wedding cards, invoices and books.

In an exclusive interview with ME Printer Muiad Hadid, RMP manager said that this deal reflects the commitment of RMP to introduce state-of-the-art technology to the Palestinian market. He adds, "We were one of the first printers that started operation in Ramallah and we also strive to be always the first in bringing the latest printing technology to Palestine."

Muiad says that the decision to buy the machine was taken during Drupa 2012. "Our customers expected high quality products from us and to respond to this demand we had to invest in new and modern printing equipment. The investment in Heidelberg and Polar was a sensible decision. We already had a very good experience with Heidelberg and its agent in Jordan is offering an efficient after sale services. "

Printing industry in Palestine is gripped with challenges that are somewhat unique to this country. "First of all living under occupation which restricts all kinds of imports creates many challenges including shortage of supplies and consumables. So we have to adapt to the limits imposed on us and live within our means," explains Muiad. However he's hopeful about the prospect of the future and plans to invest in a CTP system in near future to become a one stop shop for its customers.

www.meprinter.com

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