The WAN-IFRA Media Professionals Programme Southeast Asia has concluded its 2013 edition with a three-day meeting that brought media professionals from Cambodia, Vietnam and Myanmar to Kuala Lumpur for a conference on digital media and a workshop on revenue generating strategies.
"The Media Professionals Programme (MPP) is an absolute success story for me," said Borom Chea, a Sales Director of The Phnom Penh Post and one of the participants. "I have implemented what I have learnt from MPP at my workplace and my superiors are very happy with my ideas. In my opinion, this has been the best programme that I have ever attended."
The WAN-IFRA Media Professionals Programme equips news media professionals in developing countries with sustainable strategies, skills and support networks to advance their careers and contribute to the growth of financially viable, and editorially strong, media enterprises. The Southeast Asia programme, conducted by the World Association of Newspapers and News Publishers (WAN-IFRA) with the support of the Norwegian Ministry of Foreign Affairs, was begun in 2012, joining similar WAN-IFRA programmes in Africa, the Middle East and Eurasia.
The 2013 Southeast Asian group, representing a dozen media companies, met at three events in Phnom Penh, Bangkok and finally in Kuala Lumpur, where they attended the Digital Media Asia conference and completed a leadership development programme that included individual career coaching, mentoring, leadership development training, networking opportunities and media skills training.
MPP's mission is to support the professional development of the new generation of media leaders that contribute to the evolution of strong, independent media in emerging and developing markets. The programme is rooted in a unique combination of skills transfer, local and international knowledge sharing, as well as the creation of long-term, self-sustaining networks among media professionals.