Asahi Photoproducts Enters into Distribution Partnership with Matset Matbaa Makine

Matset’s strong market position enables a high level of direct service to Turkish printer

Asahi Photoproducts, a pioneer in flexographic photopolymer plate development, today reported that Matset, an innovative pioneer serving the Turkish packaging and printing industry, is now an authorized distributor of Asahi products in that country.
“We are pleased to be entering into this important relationship for the benefit of the Turkish printing industry,” said Doğu Pabuççuoğlu, General Manager of Matset Matbaa Makine ve Malzemeleri San.A.Ş. “We were particularly attracted by the high quality of Asahi’s water-based flexographic plates and CleanPrint strategy. As our customers become more familiar with the benefits of CleanPrint, we expect to be able to significantly increase Asahi’s market share in the Turkish market. These benefits include improved Overall Equipment Effectiveness (OEE) with Asahi plates and processors, important to enable the Turkish market to hold a competitive global position.”
“We welcome Matset into the Asahi distribution family,” said Philip Mattelaer, Head of Sales for Asahi Photoproducts. “With our new relationship with Matset, a specialist in flexographic packaging printing with a large customer base of packaging and printing converting companies, we now have exceptional coverage in the important Turkish market.”

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