• New web presence to pinpoint tangible benefits for converters
• Digital platform has been designed to integrate future online services
• Restyled website enabling immediate access to useful information and updates
Launched to coincide with the major trade show for converters, held every two years in Brussels, and together with a selection of new finishing solutions developed to cater for digital print and packaging, as well as increasingly popular mid-web requirements, PRATI goes live today with a redesigned website.
The objective of the new platform is to make access to key information simple for users, pinpointing the tangible benefits of each machine, a strategy which is replicated in the product data sheets that have been produced for each machine and will be available in 5 languages at LABELEXPO EUROPE. Also in 5 languages, the website serves a global audience and has been conceived to provide online services which will be developed and integrated in the future.
Fuelled by a constant flow of updates and emblematic case studies, the website will illustrate the growing success of the latest equipment from PRATI, catering for the increasing demand for digital finishing solutions and mid-web requirements. Two innovations are now on show in Brussels, the SATURN Digi and DIGIFAST20000, at the company booth 5C41.
Sales & Marketing Director Chiara Prati comments: “We feel it is important to renew our marketing material on a regular basis to keep pace with the ongoing innovations that are developed by our team of engineers. Improving access and usability of this information is a way we support our customers, so they can make the most of the concrete benefits our solutions provide.”