Readers and expert panel of the international trade journal "Verkehr" elect Gebrüder Weiss as logistics company with the best brand image.
Gebrüder Weiss is the winner of the "Logistics Brand 2023" contest, organized by the trade journal "Verkehr", based on readers’ and experts’ votes.
In the final round, the company prevailed against three competitors. Jürgen Bauer, Member of the Management Board, and Frank Haas, Head of Corporate Brand Strategy & Communications at Gebrüder Weiss, accepted the award in Vienna on November 7. Each year, the trade journal awards this distinction to outstanding brands within the logistics industry. The winners are determined based on an expert panel’s evaluation and through an online voting procedure among "Verkehr" readers.
"The award shows that we are on the right track with our brand and communications strategy. We have managed to credibly and measurably communicate our corporate values and goals to the public, thus emphasizing the reputation of Gebrüder Weiss as a trustworthy logistics service provider, innovative industry player and reliable employer. Our authentic brand management is part of the company’s success," said Jürgen Bauer on the occasion of the "Logistics Contest 2023". Already in February this year, Gebrüder Weiss was awarded the Austrian State Prize for PR in the "Product and Service PR" category for their outstanding communication.