Last updateMon, 10 Aug 2020 4pm

Wearable Technology Market is Quickly Diversifying into New Device Categories, Application Markets, and Services, According to Tractica

New White Paper Assesses 10 Key Market Trends That Are Shaping the Evolution of WearablesThe wearable technology market is a combination of multiple device types, applications, and use cases.

The breadth and diversity of the market makes it unique, and unlike any other consumer electronics category that has existed before. According to a new white paper from Tractica, the wearables market is diversifying at an extraordinary pace. New device categories are emerging, applications are proliferating in consumer and enterprise markets alike, and business models are evolving rapidly. The white paper identifies and examines 10 key trends that will shape the next stage of evolution for wearables, and is available for free download on the firm's website.

"The wearables market is a collection of micro trends within each device segment, application area, and world region," says research director Aditya Kaul. "It is important to examine each of these areas closely in order to gain a comprehensive view about how the market will take shape in the years ahead."

Key trends analyzed by Tractica within the white paper include the following:

  • The diversification of wearables beyond just smart watches and fitness trackers
  • The growth of wearable operating systems beyond just Apple and Google
  • A shifting market focus toward wearable user interfaces and analytics
  • The role of North America as the primary market for wearables, with China ascending as a major market
  • Corporate wellness programs and the "quantified enterprise"
  • The continuing importance of crowdfunding in the wearables market
  • The emergence of wearables as a service
  • The prospects for smart clothing as a key wearable technology category
  • The merging of wearable cameras and virtual reality (VR)
  • The role of smart augmented reality (AR) glasses in the future of computing platforms



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