Blue Label Packaging Company specializes in prime decorative labels, shrink sleeves, and tags for food, beverage, and household goods brands. Their all-digital operation enables them to deliver best-in-class packaging solutions to thousands of brands ensuring that their clients’ products stand out on store shelves, regardless of size.
A key differentiator for Blue Label is their dedication to service quality and swift turnaround times, enabled by their advanced integration of digital tools and automation. Andrew Boyd, President of Blue Label, highlights the role that CERM has played in their journey: “CERM has allowed us to scale at a rate that is unmatched. From inventory management to color quality systems, CERM has always been there to support our growing needs.”
This partnership has been instrumental in helping Blue Label manage the complexity of thousands of unique products each week, allowing them to stay ahead in a competitive market. Andrew Boyd, President of Blue Label Packaging, emphasizes the importance of CERM's solutions:
"CERM has empowered us to handle thousands of products efficiently, allowing us to scale our business at an unmatched rate. We grew over 50% annually in our first decade with CERM, all while maintaining exceptional quality and service."
Unmatched efficiency: Blue Label’s seamless workflow
One of the cornerstones of Blue Label’s operational efficiency is their seamless integration of various systems. Their workflow connects CERM with Hybrid’s prepress software, HP Indigo presses, and ABG finishing equipment, among other tools. This integration allows them to automate many aspects of their production process, reducing manual intervention and minimizing the risk of errors. Pieter Depondt, Head of Systems, explains,
"We utilize Hybrid Software and its specific integration with CERM MIS to manage artwork handling and automate many steps, making high-end embellishment more feasible and scalable."
CERM’s Scheduling Optimizer and SmartBI solutions have further improved Blue Label’s productivity and ability to manage their operations. The Scheduling Optimizer helps streamline daily production planning, ensuring that jobs are organized and executed with minimal delays. As Pieter notes,
“the Scheduling Optimizer is great for setting your main schedule, allowing us to maintain a smooth workflow throughout the day and maximize efficiency.”
Meanwhile, SmartBI has transformed their data management practices, providing them with customized dashboards, offering unmatched visibility into performance metrics and helping to identify areas for improvement. “With customized dashboards and automated reporting, we can track key performance indicators and trends with unmatched clarity,” says Andrew Boyd. “This capability helps us make informed decisions and address issues proactively, which is crucial for maintaining our competitive edge.”
A journey of success and growth: 30x size in 10 years
Blue Label’s journey from a small operation to a thriving business is a testament to their strategic use of CERM’s capabilities. Andrew Boyd reflects on this growth, saying, “When we started with CERM, we had one printing press. Today, we have more than ten, and CERM has been crucial in allowing us to scale without compromising on quality.” Data integrity has also been a key focus for Blue Label, given the vast number of products they handle weekly. Pieter emphasizes the importance of this, stating,
“With tens of thousands of products processed each week, the integrity of our data is crucial. CERM’s solutions ensure that we rarely encounter issues.”
Paving the way of the label industry: what’s next for Blue Label
As Blue Label Packaging continues to grow and innovate, they remain committed to leveraging the latest technology to maintain their competitive edge. The partnership with CERM has not only enabled them to scale their operations but also provided the flexibility to integrate new systems and respond to emerging challenges.
“The best one can do is be flexible, integrate with new partners, and respond to change.”
The collaboration between Blue Label Packaging and CERM exemplifies how the right partnership can drive efficiency, scalability, and quality in a competitive industry. Looking ahead, Blue Label plans to explore further automation opportunities and continue optimizing their workflow to meet the demands of an ever-evolving market. With CERM as a trusted partner, they are well-positioned to navigate the future and continue delivering exceptional service and quality to their customers.
www.cerm.net
