The news was announced by Guido Corbella during the Federgrafica assembly
Next year will mark a promising new life for Converflex, taking place in close synergy with IPACK-IMA as part of the great 2015 event scheduled from May 19th to 23rd at Fieramilano.
Converting technologies are increasingly packaging-oriented. As a result, Centrexpo Spa, the organizer of the exhibition, has come up with a strategic combination. IPACK-IMA participants include converting technology users; in addition, interest in converting and package printing technology is increasingly high across the target industries, both food and non-food. In the next edition, these advantages will be enhanced by the conjunction with the EXPO 2015.
The historic combination with Grafitalia is no more. This change was caused by two main factors: on one hand, the economic and technological performance of the industries targeted by Converflex is increasingly diverging from Grafitalia's; on the other hand, there is strong complementarity between converting and packaging – with the latter acting as the main driving force – and printing technology is increasingly package printing-oriented.
The news was announced by Centrexpo CEO Guido Corbella in his speech during the annual Federgrafica assembly. "We chose to completely renew the exhibition – explained Corbella – in response to the market's specific demand for technology and consistently with the philosophy of the Centrexpo-Ipack-Ima group to produce useful exhibitions designed around the needs of exhibitors and users".
Ever since 1981 Converflex was the very first show spanning across the full range of converting technology (converting-package printing-labelling) and starting global trends. Very recently package printing has been captivating the interest of even the largest shows in the graphic design industry.
Centrexpo decided to make the strategic combination even more tangible by placing Converflex in Hall 2, Fieramilano – at the very heart of IPACK-IMA's exhibition area, in a central position very close to the underground entrance and to the EXPO 2015 area. The exhibition organizer also intends to encourage the presence of machinery and technology. The show will also be supported by a massive global promotional plan and will be visited by influential foreign buyers selected in cooperation with ICE – the Italian Trade Promotion Agency.
The focus on package printing – a rapidly growing market – is driven by the development of new technological solutions that are attracting the attention of major global stakeholders. Converflex – whose next edition will enjoy the prestigious presidency of Simona Michelotti, one of the top industrialists among technology users – once more proves a winning brand for the display of assembled and running machinery. This is further shown by the unfailing presence of Italian manufacturers members of ACIMGA, among the global leaders in the industry.
The showcase will also include digital printing technology, which is increasingly oriented to the packaging industry as a high growth-rate target market as opposed to graphic arts, which are currently severely affected by the global crisis.
