EFI™ has announced an innovative educational initiative designed to increase awareness for customers wanting to benefit from the advanced workflow automation. Presented as a series of free webinars with associated ebooks, topics cover workflow solutions leading to greater levels of automation. The webinar series features industry experts and EFI customers emphasising the productivity and profitability benefits they have seen possible through the adoption of certified, integrated workflows.
This initiative provides print professionals a platform for an informative, deep dive into today's key trends, including automation, cross media marketing and e-commerce, demonstrating how to integrate the value of these trends into their business.
"This educational series provides a valuable and unique opportunity for users seeking expert yet easy-to-understand advice and guidance not just from EFI but from their peers. This is crucial when relating to the new trends that are proving to be industry drivers in today's commercial and digital print houses," said Paul Cripps, regional vice president of sales for EFI. "Print professionals looking for real solutions will gain a greater understanding of how state-of-the-art workflow structures can be key to successful, scalable and reliable business growth."
Webinar presenters include experienced print and marketing professionals who are driving positive marketing and printing results with automated, integrated workflows, including Alex Granat, commercial director at Transeo Media, Essex, UK; Paris-based graphic industry consultant Yves d'Aviau de Ternay; Axel Marciniak, crossmedia project manager at Berlin-based Office Data Service GmbH; Thorsten Senkel, managing director from Das Druckhaus, Korschenbroich, Germany; and Sébastien Blanchet, technical director at Crossmedia Lab, Paris.
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