- Digital Signage Industry's Most Powerful Android Player Includes Embedded Bluetooth Low Energy Transmitter For Proximity Marketing, Retail Intelligence
- Two of today's hottest technologies -- iBeacons and Android - are combined in a unique and powerful new digital signage solution now shipping from Noxel.
The new Noxel Xtream A700 player includes an embedded iBeacon, a Bluetooth Low Energy (BLE) module that can be used by retailers and brand marketers for indoor positioning and location-specific push messaging to smartphones.
The A700 is the most powerful Android-based digital signage player on the market, with a Quad Core ARM-A9 processor, embedded 3D Mali 400 GPU, built-in WiFi and available expansion storage. Fast computing and embedded graphics processing ensure digital signage content creators can drive networked screens with HD quality video and smooth motion graphics messages.
The A700 is the newest player running on top of Noxel's Xtream cloud digital signage content management system. Noxel's browser-based Software as a Service platform removes the complexity from digital signage operations, allowing users to simply select from a range of Android players, create a Noxel user account and activate the signage service.
"Putting an iBeacon on what's probably the most powerful Android digital signage player available and then managing that in the cloud is what I think sophisticated network operators are now looking for," said Farbod Sadeghian, CEO of Noxel.
"Using Android gives our customers a very cost-effective, stable and rapidly evolving platform" added Sadeghian." Integrating BLE means the messaging delivered on Xtream-powered screens can also be targeted down to the shopper smartphones and also provide intelligence on consumer behavior."
Noxel has in-house creative and technical teams to develop mobile applications that can use iBeacons for advertising and location mapping.
Noxel's suite of Android-based players as well as a solid-state running embedded Linux device, all work off the Xtream platform -- a well-established content management system used by more than 200 companies, across a dozen countries.
Noxel Xtream is a cloud-based service that gives users full control to create and manage their digital signage networks from anywhere, just using a browser. Xtream's key features include real-time system monitoring, comprehensive reporting capabilities, triggered content support, a widget galley and friendly user tools that include an intuitive layout designer. Access and user rights can be assigned individually and the system has been designed to be highly secure.
